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 ZIJBEMR, VOL.5 ISSUE 6, JUNE 2015, ISSN 2249- 8826 
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 GUEST EDITOR OF JUNE, 2015 ISSUE OF ZIJBEMR 
A.K.SUBRAMANI 
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 SR. NO. 
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 CONTENT PAGE 
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 PAGE NO. 
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 1 
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 CUSTOMER SATISFACTION TOWARDS LITTLE HEARTS BISCUITS, AVADI, CHENNAI  S. DIVYA, DEEPSHIKHA GUPTA AND A.K.SUBRAMANI 
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 1-9 
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 2 
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 A STUDY ON CUSTOMER SATIFACTION TOWARDS LAYS CHIPS, IN AVADI, CHENNAI  C.SUNDARAPANDI, M.KARTHIK AND A.K.SUBRAMANI  
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 10-16 
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 3 
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 USER SATISFACTION TOWARDS FACEBOOK  PRIYANKA.T, DURGA.K AND A.K.SUBRAMANI  
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 17-24 
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 4 
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 CUSTOMER SATISFACTION TOWARDS PANASONIC TELEVISION, AMBATTUR, CHENNAI  V.BHARANI, S.SATHISH KUMAR AND A.K.SUBRAMANI  
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 25-31 
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 5 
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 CUSTOMER SATISFACTION TOWARDSMICROMAX CANVAS A120  GISHA ABILASHA.G, CHITRA.K AND A.K.SUBRAMANI  
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 32-39 
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 6 
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 PATIENT SATISFACTION WITH RESPECT TO MIOT INTERNATIONAL HOSPITAL, MANAPAKKAM, CHENNAI  K.SANTHOSH KUMAR, D.CHITANYA AND A.K.SUBRAMANI  
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 40-47 
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 7 
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 CUSTOMER BUYING BEHAVIOUR TOWARDS BRANDED CASUAL SHOES, AYANAVARAM, CHENNAI  R.ALEXANDER, OLIVER KHONGLAH AND A.K.SUBRAMANI  
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 48-54 
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 8 
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 MAINTENANCE OF COST EFFECTIVENESS OF ACID STORAGE TANKS WITH RESPECT TO HPCL  P.RAM CHARAN, D.LAKSHMAN KUMAR, A.K.SUBRAMANI  
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 55-61 
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 9 
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 A STUDY ON CUSTOMER SATIFACTION TOWARDS FLIPKART, CHENNAI    S.BHUVANESWARAN, M.PRABHU AND A.K.SUBRAMANI  
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 62-68 
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 10 
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 A STUDY ON THE INITIAL BARRIERS FACED BY THE NEW JOINERS OF THE ORGANIZATION  BOOPATHY N, GANGADHARAN S  
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 69-75 
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 11 
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 THE EFFECT OF OWNERSHIP STRUCTURE ON DIVESTMENT OF MANUFACTURING SECTOR IN INDIA  MS.S.JAYACHITRA, DR.M.VENKATRAMAN  
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 76-92 
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 12 
  
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 CAN STRATEGIES OF SUCCESSFUL IT COMPANIES BE RELEVANT TO COMMERCIAL ORGANIZATIONS IN BAHRAIN? A COMPREHENSIVE STUDY OF CORPORATE STRATEGIES ADOPTED BY GLOBALLY SUCCESSFUL IT COMPANIES.  DR. SHAJU GEORGE  
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 93-113 
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 13 
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 BUSINESS ETHICS AND ENVIRONMENT: A NONRECIPROCAL APPROACH TOWARDS ECOLOGICAL SUSTAINABILITY  ATUL STANLEY HERMIT  
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 114-119 
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 14 
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 LEVERAGING FINANCIAL INCLUSION FOR ECONOMIC GROWTH IN INDIA  DR SMITA JESUDASAN, MS RENITA D’SOUZA  
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 120-134 
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 15 
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 LEVEL OF JOB SATISFACTION AMONG WOMEN EMPLOYEES IN BPO SECTOR  DR. ANJU BHATIA, MS. ANSHUL BHARTI  
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 135-154 
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 16 
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 MULTIPLE SELF-REINVENTIONS: BHARATI MUKHERJEE’S PROJECTION OF THE IMMIGRANT SUBJECTIVITY  DR. RAJIB BHAUMIK  
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 155-159 
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 17 
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 A MULTI-CRITERIA APPROACH TO STUDY THE SIGNIFICANCE OF BRANDING AS AMARKETING STRATEGY IN CLOTHING MERCHANDISE   VANDANA BAGLA, SANJAY DHINGRA  
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 160-170 
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 18 
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 CORPORATE AND FINANCIAL STRATEGIES OF NAHAR SPINNING MILLS LTD- A LISTED TEXTILE COMPANY OF PUNJAB  SHEENU GUPTA  
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 171-186 
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 19 
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 FINANCIAL MARKETS AND INSTITUTIONS  AIMAN  
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 187-194 
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 20 
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 AGRICULTURAL INVESTMENT DECISION AND FINANCING FOR RURAL FARMERS IN TANZANIA  CAIRO PAUL MWAITETE  
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 195-214 
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 21 
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 THE IMPACT OF CUSTOMER RELATIONSHIP MARKETING ON CUSTOMER SATISFACTION; A CASE STUDY ON SELECTED COMMERCIAL BANKS IN ETHIOPIA  ASSEFA GARBI TUFA, MEGBARU MISIKIR TESHU  
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 215-228 
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 22 
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 A STUDY ON THE LIQUIDITY, PROFITABILITY AND FINANCIAL HEALTH OF SUN PHARMACEUTICAL INDUSTRY LTD.  MS. HETAL GAGLANI, DR. SMITA RAO  
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 229-245 
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 23 
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 A BUSINESS TO BUSINESS STUDY OF AWARENESS AND NEED FOR VEHICLE TRACKING SYSTEM THROUGH GPS.  DR.SHAILESH PANDEY,PROF. MANOJ KULKARNI,MR.ABHISHEK SINGH 
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 246-253 
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 24 
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 INDIRECT TAXATION POLICY ON SMALL SCALE INDUSTRIES: AN APPRAISAL  DHRUBA CHARAN HOTA, ANUP KUMAR DEY   
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 254-259 
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 25 
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 EMPLOYEE PERFORMANCE APPRAISAL, REWARDS &   RECOGNITIONS – A STUDY IN GK ROOFING PRIVATE INDIA LIMITED  C. KALA  
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 260-266 
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 26 
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 INDIAN MSMES: THE REAL ENGINES OF GROWTH  DR. SANJAY R. AJMERI  
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 267-275 
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 27 
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 ROLE OF INTERNAL CONTROL SYSTEM IN CREDIT RISK IDENTIFICATION PROCESS OF SELECTED PUBLIC AND PRIVATE SECTOR BANKS  SULTAN SINGH, MOHINA  
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 276-286 
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 28 
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 MANAGERIAL SKILLS AND JOB SATISFACTION: A STUDY AMONG NURSES IN HEALTHCARE SECTOR  SUCHARITHA SURESH, DR. RASHMI KODIKAL  
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 287-299 
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 29 
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 LEADERSHIP MANAGEMENT IN COOPERATIVES IN TIGRAY REGION, ETHIOPIA  TESFAY GEBREHIWET, AREGAWI TESFAY  
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 300-309 
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 30 
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 ENHANCING LIVELIHOODS THROUGH FORMAL AND INFORMAL FINANCIAL INSTITUTIONS: EVIDENCE FROM KOLA TEMBIEN, TIGRAY, ETHIOPIA  ARADOM GEBREKIDAN ABBAY 
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 310-319 
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 31 
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 AN ANALYSIS OF VENDORS AND RISK MANAGEMENT BY BANKS  DR N.P HARIHARAN,  REESHMA K.J 
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 320-322 
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 32 
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 A STUDY ON BEHAVIOR OF INVESTORS TOWARDS POST OFFICE SAVING SCHEMES IN PUNE CITY  ANJUM SAYYAD,  AKBAR SAYYED 
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 323-329 
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 33 
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 AN EMPIRICAL STUDY OF RELATIONSHIP BETWEEN CUSTOMER SATISFACTION AND BEHAVIORAL INTENTIONS SUCH AS LOYALTYAND COMPLAINING BEHAVIOUR IN RETAIL BANKING  YOGESH CHANDRAKANT FUNDE,DR. SREEDHARANMENON 
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 330-341 
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 34 
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 HONEY PRODUCTION AND MARKETING: THE PATHWAY FOR POVERTY ALLEVIATION THE CASE OF TIGRAY REGIONAL STATE, NORTHERN ETHIOPIA NAHUSENAY TEAMER GEBREHIWOT 
  
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 342-365 
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