| 
 ZENITH INTERNATIONAL JOURNAL OF BUSINESS ECONOMICS & MANAGEMENT RESEARCH  ZIJBEMR, VOL.8 ISSUE 4, APRIL  2018, ISSN 2249- 8826 
 | 
| 
 SR. NO. 
 | 
 CONTENT PAGE 
 | 
 PAGE NO. 
 | 
| 
 1 
 | 
 LITERATURE REVIEW ON FACTOR INFLUENCING RELATIONSHIP MARKETING IN THE BANKING SECTOR  DR. KRISHNABAVAGHELA 
 | 
 1-10 
 | 
| 
 2 
 | 
 IMPACT OF MIGRATION IN MALAPPURAM DISTRICT – AN ANALYSIS  SALEEL AHAMMED A.K 
 | 
 11-17 
 | 
| 
 3 
 | 
 BENEFITS OF ERP SOFTWARETOSUPPLY CHAIN PROCESSES IN MANUFACTURING INDUSTRY  AMIT KUMAR 
 | 
 18-22 
 | 
| 
 4 
 | 
 MARKETING MANAGEMENT IN THE DIGITAL ERA: A STUDY OF SOCIAL MEDIA AND ITS IMPACT ON BUYERS’ MARKET  MAHIMA RANA 
 | 
 23-35 
 | 
| 
 5 
 | 
 INDIVIDUAL INVESTORS BEHAVIOUR IN CAPITAL MARKET - A STUDY WITH DEMOGRAPHIC ASPECTS INFLUENCING TO INVESTORS OF HK-REGION  PROF. RAJNALKAR LAXMAN, SHIVAKUMAR JAGANNATH 
 | 
 36-50 
 | 
| 
 6 
 | 
 TECHNOLOGICAL INNOVATIONS IN INDIAN BANKING INDUSTRY – A STUDY OF PUBLIC SECTOR BANKS  SUKHJINDER KAUR 
 | 
 51-57 
 | 
| 
 7 
 | 
 THE IMPACT OF ERP SYSTEMS ON BUSINESS DECISION-MAKING IN PHARMACEUTICAL COMPANY  AMIT KUMAR 
 | 
 58-63 
 | 
| 
 8 
 | 
 TOURISM INDUSTRY OF GUJARAT: NOW AND THEN  DR. MANOJKUMAR B. VANARA 
 | 
 64-69 
 | 
| 
 9 
 | 
 SHAREHOLDERS’ VALUE IN INDIAN PRIVATE SECTOR BANKS – AN ANALYSIS  DR.K.ABIRAMI, DR. M.NAGAMANI 
 | 
 70-80 
 | 
| 
   
10 
 | 
 HUMAN RESOURCE MANAGEMENT PRACTICE IN RAJASHREE CEMENT INDUSTRY IN KARNATAKA STATE: AN EMPIRICAL STUDY  MR. SHANTHAKUMAR B, PROF. M. SURAT KUMARI   
 | 
 81-96 
 | 
| 
 11 
 | 
 CORPORATE SOCIAL RESPONSIBILITY IN INDIA  SANCHALI SINHA, DR.ABHAYA KUMAR PANDA 
 | 
 97-106 
 | 
| 
 12 
 | 
 IMPACT OF MERGERS AND ACQUISITIONS ON BUSINESS EXCELLENCE  DR. RICHA AGRAWAL 
 | 
 107-111 
 | 
| 
 13 
 | 
 CAPITAL MARKET REFORMS AND CORPORATE PERFORMANCE WITH SPECIAL REFERENCE TO NEW CSR GUIDELINES - AN ANALYSIS ON IT COMPANIES IN INDIA  DR. ARUP KUMAR SARKAR 
 | 
 112-119 
 | 
| 
 14 
 | 
 DEMONETIZATION -A COMPARATIVE STUDY “SPECIAL REFERENCE TO INDIA WITH REST OF WORLD”  DR. RAM SINGH 
 | 
 120-132 
 | 
| 
 15 
 | 
 EXPANSION OF GASTRONOMIC TOURISM IN WEST BENGAL IN THE COURSE OF PROCEEDINGS AND ENCOURAGEMENT THROUGH STATE TOURISM CORPORATION; GASTRONOMIC TOURISM IN WEST BENGAL – GROWTH AND CHALLENGE  PROF. RAMEN CHOWDHURY 
 | 
 133-154 
 | 
| 
 16 
 | 
 MICRO, SMALL AND MEDIUM ENTERPRISE – BEFORE AND AFTER THE MSMED ACT, 2006  A. SATHISH, S. RAJAMOHAN 
 | 
 155-162 
 | 
| 
 17 
 | 
 HUMAN RESOURCE DEVELOPMENT IN TELECOM SECTOR ORGANISATION – A STUDY WITH REFERENCE TO BSNL IN HK-REGION: AN EMPIRICAL EVIDENCE  PROF. RAJNALKAR LAXMAN, R. ABHISHEK LIMBARE 
 | 
 163-178 
 | 
| 
 18 
 | 
 FOOD SECURITY IN INDIA: A COMPARATIVE BRIEF ANALYSIS  VANDANA MEENA 
 | 
 179-194 
 | 
| 
 19 
 | 
 ECONOMIC POLICY AND THE GROWTH OF SMALL SCALE INDUSTRIES IN INDIA  ARYASMITA KAR, NIRUPAMA MOHANTY 
 | 
 195-205 
 | 
| 
 20 
 | 
 CASE STUDY IS SHE KNOWLEDGEABLE ENOUGH FOR KNOWLEDGE MANAGEMENT?  DR. YOGESH DAUDKHANE 
 | 
 206-211 
 | 
| 
 21 
 | 
 A DESCRIPTIVE STUDY ON THE BANKING SYSTEM COHERENT TO VISION 2022: A NEW INDIA   DR. NEELABH KUMAR 
 | 
 212-220 
 |