ZIJBEMR VOLUME -06 ISSUE-10( OCT.,2016)
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 ZENITH INTERNATIONAL JOURNAL OF BUSINESS ECONOMICS & MANAGEMENT RESEARCH  | 
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 SR. NO.  | 
 CONTENT PAGE  | 
 PAGE NO.  | 
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 1  | 
 WORKING CAPITAL MANAGEMENT IN CEMENT INDUSTRIES IN ARIYALUR - A COMPARATIVE STUDY  | 
 1-11  | 
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 2  | 
 HUMAN RESOURCE PRACTICES – AN EVALUATION  | 
 12-23  | 
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 3  | 
 IMPACT OF ADVERTISEMENT ON BRAND AWARENESS- A DEMOGRAPHIC ANALYSIS OF JEWELLERY ADVERTISEMENTS IN TELEVISION CHANNELS  | 
 24-35  | 
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 4  | 
 STUDYOF JOURNALISTS INTER-PERSONNEL COMMUNICATION SKILLS IN SELECT PRINT-MEDIA HOUSES OF TRI-CITY AND ITS IMPACT ON EMPLOYEE COMMITMENT  | 
 36-46  | 
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 5  | 
 A STUDY TO EXPLORE THE FACTORS PREDICTING EMPLOYEE ENGAGEMENT  | 
 47-59  | 
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 6  | 
 DETERMINANTS OF FOREIGN DIRECT INVESTMENT IN INDIA: AN EVALUATE STUDY  | 
 60-68  | 

 